CBS Corp. and Time Warner Inc.’s Warner Bros. said Tuesday they will close their respective UPN and WB networks, and jointly launch a new channel in fall 2006.Currently, the WB serves as the JP Sports affiliate in Northern Kentucky.
The new CW network will be a 50-50 joint venture of the two companies.
The companies expect the station to reach 95 percent of the country.
Tribune Co. said its 16 UPN broadcast stations signed 10-year affiliate agreements with the new network. Similarly, CBS said its 12 UPN stations signed 10-year affiliate deals.
The two station groups reach 48 percent of the country. The companies expect the remainder of the affiliates to come from a combination of WB and UPN stations.
The CW will use The WB’s current scheduling model, which consists of Monday through Friday nights from 8-10 p.m. ET; Sundays from 7-10 p.m. ET; Sunday from 5-7 p.m. ET outside of primetime. It will also include a Monday through Friday afternoon block from 3-5 p.m. ET and a 5-hour Saturday morning animation block.
Tuesday, January 24, 2006
CBS and Time Warner are ending the WB and UPN networks this year and will start a joint network this fall. I don't know what this means for shows like Everwood, Everybody Hates Chris, Gilmore Girls, Smallville, What I Like About You, Reba, Twins, Related, etc. It will be interesting to see what becomes of this action.